An order arrives. The packaging is opened. The smartphone is inside: unboxing turns the act of unpacking into a moment that customers can share with others.
Bows and ribbons add a visual highlight to this moment. They spark curiosity, emphasise the product’s quality and turn your product presentation into a photo opportunity. This creates an opportunity for your brand to be discovered within your customers’ personal circles too.
Invite them to have their photograph taken
Attractive packaging features a lovely design – even before the product has been unpacked.
Build up the excitement
Untying a loop turns the act of opening into a deliberate moment. Ideal for short unboxing videos.
Showcase your brand
Brand colours or a printed ribbon make the sender recognisable in photos and videos.
Encourage recommendations
If you’re happy with your order, you’ll have a reason to tell others about it and show it off.
It’s the bow that makes the moment.
A quick grab of the ribbon, the bow comes undone, and the product is revealed. This brief sequence adds a sense of excitement to the unboxing and is ideal for short videos.
- Create an eye-catching design on the product packaging
- Make opening the packaging easy and pleasant
- Match the colour and material to the product and brand
When customers showcase your products, your brand is given a personal platform.
Whether it’s a photo shared with friends, a story or an unboxing video: shared customer experiences put your products in a personal context. People see how an order actually arrives and the joy it brings.
A carefully crafted presentation provides the perfect opportunity for this. Bows and ribbons help to showcase the product in an eye-catching way – from the first glance at the packaging to the finished, unpacked display.
A real eye-catcher
A suitable bow adds a touch of style and draws the eye to the product. Make sure the size and colour match the packaging.
A recognisable brand
A logo strip or your brand colour helps to identify the presentation as belonging to your company. The print should also be clearly legible in photographs.
A pleasant unboxing experience
The packaging should be easy to open. A smooth, seamless process makes the experience appealing to customers and onlookers.
A warm invitation
A brief note on an enclosed card can encourage people to share: “Show us your unboxing moment and tag us.”
Give your customers something they’ll love to show off.
Discover bows and ribbons to create an unboxing experience that reflects your brand. Try out different options directly on your packaging – and take a look at the result through your smartphone camera.